Enter every curvy woman’s secret weapon against shopping hell: SizeAppeal is the orginal curvy fashion website to serve up trendy,season current, perfectly fitting clothing at comparatively moderate prices. SizeAppeal offers the world’s curvy women something they’ve never had before: shopping nirvana.

SizeAppeal is dedicated to the proposition that, to shop is to live. Welcome to the Curvy Revolution-we are taking the fashion world by storm.

What Sizes Do You Carry?

SizeAppeal carries sizes 12 through 26 and 1x through 4x. But what is really important is the fit, cut and material of the clothing. We choose clothes that have give and take, because we know that no two sizes 16’s are alike. Some women can be an 18 on top and a 14 on bottom. We also wear test all our products on a group of models of variety of shapes. That way we can judge whether or not it’s a good and flattering cut.

Who is your Target Audience?

We don’t have a demographic. We think of our customers as being part of a shapeographic”. Our clothes are meant to follow fashion trends, and are for any woman who is hungry for that kind of style.

What is your style philosophy?

Clothes should enhance and not inhibit curvy women. We break the stereotype of plus size, boxy clothing that makes women look bigger and older. We follow the curve in both body and style. Great is where we are at.

How do you choose the clothing for your site?

We choose our clothes based on the premise that how your style should reflect how you feel.  Be Sexy. Dress Polished? Feel polished.. Be bold be sexy, because you can.